December 25, 2008

This marketing strategy puts 42 new distributors in my business

I’ve always been a patient person. I realize everything takes time at first with the learning curve and all. I was going to have a firm grip on being a home business owner. Say good bye to a pain in the rear boss, and create my own wealth. I was going to do this no matter what!

Soon I came across a business, a networking opportunity that had it all. I had no idea what an amazing world it would turn out to be. I had no clue what would await me. I realized the frustration of never being able to get a hold on something for the first time ever, in my life.

4 months, 8 months, almost a year without any real progress. Every opportunity to get opt in traffic to the millions of opportunity seekers that come my way, I was on board. But that was the problem, I was I the same boat as them looking for a magic lamp of some sort.

I was in a real home business going no where. The dreams of wealth and success had succumb to the harsh realities of business ownership in such an amazing industry. But selling and sponsoring is hard work, and I couldn’t seem to get a grasp on the skills I needed to succeed.

Then I stumbled across some information in a ezine I wish I had found months earlier, that went something like this. “If you sell someone on getting started and buying into your opportunity through persuasive techniques that pump them up emotionally, than yes you possibly will recruit a lot of people and make sales.

But once that emotional state wears off, whether it’s a week or months later, the buyer will experience remorse. These people quit and go back to their lives, and unfortunately this is what happens most of the time in this home business arena”. And this is what was happening to me.

I started to feel a little confused it went on and said something like. The goal in sponsoring should be the process of not selling the opportunity, or the product to a prospect”. Now doesn’t that sound completely counter productive or backwards? I mean, what is the purpose of not trying to make a sale?

Well that’s when I started to realize I was on to something. You see there’s a problem with selling when it comes to this industry, especially when you’re offering a business opportunity. New distributors are focused on the sale, so we learn how to throw out lines, read scripts.

We try to overcome objections, and close. It’s an uphill battle because you’re fighting peoples instincts to avoid being sold. They’re afraid of being ripped off, there’s no trust. I found a much better way that day that’s more enjoyable and beneficial for both myself and my customers or future business partners.

Home business entrepreneurs should put this into action as soon as possible, in my opinion. I can’t say enough about this. With so much room in this industry to make money, and yet so many give up because their failing.

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