December 19, 2008
Nobody cares about your company, They want a SYSTEM!
Big pat on the back, you have studied your companies history, have every website link. know what the orac value of every product, numbers on their record breaking growth, pages of testimonials, oh yeah, don’t forget their debt freeyawn yawn yawn
People get rich in this world by solving other people’s problems, and when you sell someone your opportunity, you are not solving a problem, you are giving them a bigger one! “Congrats, you own the hottest networking business in the industry! Now go get them tiger!”
Product and comp plans don’t make you successful. Systems do. And when I say systems, I mean a complete system which includes the pieces that bring in your customers, sell them your product, and then deliver the goods.
A marketing machine doing all the work 24/7 for you. Just give the start button a push, and create a relationship with the people that come through this pipe line. This doesn’t mean you have no skills or you are lazy. But your not duplicatable, the machine is.
This is the best way to attain predictable results. A system that will provide them with results they want, is what you need to sell them. Seriously, they do not care about the other things (points, plans, orac values) they just want a workable system. Do this and your bank account will grow big time.
Educate yourself on making a machine to attract customers. Educate yourself on the marketing that you need to sell them the product. Create a system that is very effective, and can be duplicated, and you’ll have a very successful business.
It’s not that hard, it’s just that no one’s bothered to show you how to do it yet. My sponsor had me doing the old school ways that don’t work anymore. It took me almost a year to figure that out. The kicker was, when he finally told me, they didn’t work that well for him either.
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